To meet the increasing demand for the Switch, Nintendo has begun shipping the units by air. “We knew it would be a high-demand product, but our Switch allocations are selling out not in days, but in hours… the demand is so high that consumers have to react quickly to be able to get their hands on them,” says Eric Bright, GameStop’s Senior Director of Merchandising.

Nintendo usually ships its consoles via boat, but due to the rising demand, the have taken to shipping by air despite the costs.  “Air is a big profit-squeezer because it could cost additional ¥5,000 per unit,” said Hideki Yasuda, an Ace Research Institute analyst. Roughly $45 additional cost per unit.

A spokesperson for the company tells the Wallstreet Journal that they “carried some of the Switches by plane,” to serve the customers more promptly.

With over 2.74 million units shipped, Nintendo Switch consoles are “…exceeding our expectations,” Eric Bright tell Forbes. Nintendo sold over a predicted 2 million units just last March and the demand for the new console seems to be growing still.

Bright also says that they don’t see the sales going down at all and would expect it to continue this way for some time.

Look’s like Nintendo is making a comeback with the now widely popular Switch console, which will hopefully live a long hype.


About The Author

Deci R
Jr. Staff Writer

A small girl from a small town who has been playing video games since she could remember. From the Super Mario Series on the NES, The Legend of Zelda, Counter Strike 1.0, Diablo I & II, Ragnarok Online, Gunbound, O2Jam, Suikoden, Harvest Moon, Final Fantasy, League of Legends and so many other games - Deci plays just about anything mostly on the PC and the PS3 nowadays. Her favorite genres would be RPGs, FPS, and MOBA. She used to dream of becoming a game character concept artist (she may never achieve this, but there's no harm in dreaming, right? lol). In the present she continues to play various video games, illustrating and making Gunpla models from time to time and even dressing up as some random character from Animes and video games. Gaming is both her frustration and sweet escape. Frustration because she knows she's a noob at most of the games she loves playing, and sweet escape because gaming has given some of the best days of her life.